Graphic design
The objective of this project was to design an overall visual identity that is flexible and bold, capable of capturing the spirit of transformation and adaptability embodied by the theme. The proposed solution is based on a modular system that encourages the creation of multiple variations while maintaining a strong graphical coherence.
We opted for evolving patterns, directly inspired by the geometric and organic structures inherent to typography. This modular system allowed for visual continuity while providing great freedom of adaptation, in line with the central idea of variation.
This project was carried out as part of a teamwork effort, where each member contributed their creativity and skills to bring this shared vision to life.