Graphic design
My mission in this project was to create the graphic identity of a new application called L'instigateur. Launched at the end of 2023 in the city of Bordeaux, this revolutionary application recommends the best places to have lunch, dinner, snack, or just enjoy a coffee or a drink with friends. Additionally, it offers exclusive discounts!
My approach was to create a fresh, catchy, and fun identity. Starting with a geometric logo that is meaningful and easily recognizable. I then paired my idea of a fresh identity with my choice of legible and visually pleasing fonts. I also wanted to play with colors and different illustrations to emphasize this fun and catchy aspect.
Models
My goal in creating the application mockups was to bring together all the elements of identity to create an easy-to-use, colorful, and understandable application.
