Elemento Dorado

Elemento Dorado

Elemento Dorado

A visual identity shaped by simplicity, intention, and organic beauty. I created this identity to reflect the idea that authenticity is found in what is natural and unique: not perfect, but full of character.


The result is a brand universe that is personal, refined, and subtly assertive. From the symbol to the color palette, each element reinforces a sense of quality and accessibility, celebrating individuality through jewelry designed to be worn every day and loved.

Client

Elemento Dorado

Services

Branding

Industry

Fashion & Jewelry

Fashion

& Jewelry

Date

2025

A visual identity shaped by simplicity, intention, and organic beauty. I created this identity to reflect the idea that authenticity is found in what is natural and unique: not perfect, but full of character.


The result is a brand universe that is personal, refined, and subtly assertive. From the symbol to the color palette, each element reinforces a sense of quality and accessibility, celebrating individuality through jewelry designed to be worn every day and loved.

Client

Elemento Dorado

Services

Branding

Industry

Fashion & Jewelry

Date

2025

Brand Identity Creation

Elemento Dorado's visual identity was designed as a subtle blend of modernity and authenticity. It reflects the brand's philosophy: to promote what is unique, artisanal, and meaningful.


The choice of rounded, balanced shapes, combined with a sober and luminous palette, evokes the warmth of craftsmanship while asserting a contemporary and accessible aesthetic.

This identity aims to embody understated elegance, highlighting the beauty of imperfection and the power of handmade craftsmanship.


Elemento Dorado celebrates individuality and uniqueness: an invitation to wear, give, or collect pieces that tell a story through a simple, timeless, and deeply human visual language.

Symbol

Symbol

I designed the brand symbol as an abstract, artistic form, intended to embody a modern and sensitive spirit. With its clean lines, it establishes a link between the physical and spiritual worlds, conveying the beauty of authenticity and the fluidity of imperfection, which are at the heart of the brand's philosophy.


With its organic lines and delicate curves, this symbol celebrates what is unique and alive, revealing the letters E and D subtly hidden within it.


This graphic choice reinforces the idea that true identity is revealed discreetly, without ever forcing itself, and that the power of a sign sometimes lies in what it does not explicitly say.

I designed the brand symbol as an abstract, artistic form, intended to embody a modern and sensitive spirit. With its clean lines, it establishes a link between the physical and spiritual worlds, conveying the beauty of authenticity and the fluidity of imperfection, which are at the heart of the brand's philosophy.


With its organic lines and delicate curves, this symbol celebrates what is unique and alive, revealing the letters E and D subtly hidden within it.


This graphic choice reinforces the idea that true identity is revealed discreetly, without ever forcing itself, and that the power of a sign sometimes lies in what it does not explicitly say.